Design ‧ Research ‧ Development
About
Metaphorical Numbers is a R&D studio for climate technology, led by Seowoo Nam, a designer and creative technologist based in the Netherlands. Seowoo designs digital products and experimental tools or visuals at the intersection of interaction design, data, and AI. Her practice focuses on making complex ecological or technical knowledge actionable and clear—through interfaces, visual systems, and interactive prototypes.
MVP & Product Design
Early-stage design of products or tools that showcase impact of climate tech & research.
▪ Concept design & research
▪ UX/UI design & prototyping
▪ Scalable design systems for growth
Visual Experiments
Design research and visual explorations that communicate ecological processes and predictions.
▪ Visual systems for communicating impact
▪ Visualizing ecological simulations (e.g. forest growth, coral reefs)
Code & AI Experiments
Exploring novel interactions by combining AI models with ecological and scientific data.
▪ Building computational prototypes
▪ Generative design for interactive agents (e.g. tree growth models, ecosystem agents)
▪ Translating technical research into engaging user experiences
Clients
Anyone who wants to build a climate tech product or tool is welcomed. Our clients range from start-ups to research labs and organizations.
Recognition
Recognized with international design awards (iF Gold, Red Dot) and published in international HCI and design journals.